One of the key challenges for online marketers is coordinating effectively the wide range of digital channels for outreach and the fragmented and siloed reporting these channels generate. From my recent research of mobile marketing tools and platform vendors, the situation is improving for marketers -- although it is far from completely resolved.
Starting from a mobile tool-set such as SMS/MMS and voice,…
ContinueAdded by Tzyh Ng on April 18, 2014 at 3:33pm — No Comments
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