Robert F. Kay's Page

By now you’ve seen enough “Marketing Ideas for Tough Times” stories to make you puke. They offer the usual tried, true and hackneyed advice—"stay close to your customers, listen to your customers, review your strategies, be even more responsive to your customers," ad nauseam.

Like you don’t do these things already?

Hell, what you need is more cash flow. In you found some new customers, you don’t need to be told that it’s good to listen to them.

So let’s a assume you have a little more time on… Continue

Collateral Intelligence is sitting on a veritable toxic gold mine.

Its primary market is the institutions holding the $ trillion+ (yeah trillion with a “t”) of dicey real estate loans. These include Freddie, Fannie, Bank of America, Citibank and many others (such as our own Central Pacific Bank). These bad loans are the liabilities that banks and other institutions would love to shed…if only those holding them could determine what they were worth.

Collateral Intelligence, based in Kaimuki (and… Continue