Reasons to apply for the IT Specialist job at UH Manoa Hamilton Library

The job description long (http://workatuh.hawaii.edu/zoom_job.php?9167) but it really boils down to working with systems that have web front ends, MySQL or similar base, and some combination of mostly open source application programs in between. Advantages that might outweigh the not-so-great salary are the free tuition for classes at UH and of course the generous holiday, vacation and sick leave. Also my department allows flex scheduling, some work from home, doesn't make anyone work swing shifts. The job has the potential to be very diverse and could give someone a range of practical experience. How to reach the new grads, or those with aptitude with a certain level of geekiness, who might be thinking about going back to grad school?