Gain insight into how to craft a results-driven social media strategy for your business or organization. Advanced techniques allowing you to turn a social media profile into a marketing tool are introduced. Learn which social networking sites and social media tools are appropriate for reaching your target audience as well as strategies for increasing conversion.
Bob Bertholf has a #1 Google ranking for "Search Engine Optimization Expert" demonstrating how his effective techniques provide results even in saturated environments. With 15 years of programming experience, Rob has written applications used at the Pentagon, invented/patented a content management system used by clients such as Dominos Pizza and Jamba Juice, and developed over a dozen WordPress plugins. Rob regularly shares his knowledge as a keynote speaker/lecturer for corporate and academic audiences. Rob is the Chief Strategist for ClearlyM, a search * social marketing company based in Honolulu.